A DC favourite from the 2000s, we remastered the classic skate style for the young ones with kid-friendly features like the elastic laces and adjustable hook and loop strap.
Step into Cool Confidence with the DC Pure High Top EV: Trendy Leather Shoes for Stylish Kids
The tried-and-true upper design makes the Pure High-Top one of the most durable and comfortable shoes around. Black/Battleship colorway.
Since 1994, DC Shoes has been committed to progression—from game-changing skate shoes to supporting the most groundbreaking skateboarders and snowboarders on the planet. We’re always pushing innovation in the streets, on the mountains and everywhere in be
In 1998 DC raised the bar with the Lynx and created one of the most iconic skate shoes of all time. The slimmer simplified Lynx Zero is packed with all the swagger of the original but the updated cupsole profile is more accessible and perfect for kids — w
The tried-and-true upper design makes the Pure High-Top one of the most durable and comfortable shoes around. Black/Battleship colorway.
With the added style and function of the ankle strap the youth Pure High stands out from other kids' high-top sneakers. The fun design adds durability and support to one of the most versatile and comfortable kids' skate shoes around. Best of all the elast
The Elastic Waist laces make them easy to slip on and off while providing plenty of stability for any activity. The bold color-blocking and durable skateboarding-inspired upper is what the Pure is all about.
With the added flair and function of the ankle strap the kids' Pure HI stands out from other kids' high top sneakers. The fun design adds durability and support to one of the most versatile and comfortable kids' skate shoes around. Best of all the Elastic
Mesh upper with leather quarter panel
Spandex lining
Full bootie construction with top strap for secure fit
High abrasion toe cap for durability
Internal toe cap reinforcement for structure in the forefoot
OrthoLite® footbed provides cushio
This all-mountain freestyle board is built to deliver a smooth and playful ride. With its forgiving flex and versatile shape, it's perfect for progressing your skills in the park or carving up the groomers.
THE RESPONSE LINER I OFFERS A PREMIUM PERFORMANCE-DRIVEN LINER THANKS TO THE MULTI-LAYER EVA MEMORY FOAM CONSTRUCTION. THERMAL-REGULATING FLEECE LINING AND A CLASSIC LACE CLOSURE SYSTEM ENSURE RESPONSIVE SUPPORT AND ALL-DAY COMFORT.
Add some comfort on the hill with DC's Judge snowboarding boots.
The way of the future for snowboarding is Step Ons.
DC's Control boots are fantastic.
Don't stay in the shadows, step into the light with DC's Shadow bib.
Everyone needs a staple beanie, like DC's Label beanie.
Everyone needs a good staple beanie, like DC's Sight beanie.
Everyone needs a good staple beanie, like DC's Sight beanie.
Everyone needs a staple beanie, like DC's Label beanie.
Everyone needs a staple beanie, like DC's Label beanie.
Founded in 1994, DC quickly grew to become a leader in performance skateboarding shoes and a renowned action sports brand. Today DC stands as a global brand whose product line has expanded to include men’s, women’s and kids’ skateboarding and lifestyle shoes, apparel, snowboards, snowboard boots, outerwear, and accessories. As one of the cornerstones of its marketing strategy, DC has built a world-class team of professional skateboarding, snowboarding, and motocross athletes that exemplify and enhance DC’s brand, develop its signature products, and support its promotional efforts.
The company was founded in June 1994 by Damon Way, Ken Block and Clayton Blehm. It was originally based in Carlsbad, California, but is now based in Huntington Beach, California, United States. DC originally stood for "Droors Clothing", but since the sale of Droors Clothing, DC no longer has ties to Droors and is simply DC Shoes, Inc.
On March 8, 2004, DC Shoes was acquired by Quiksilver in an $87 million transaction. In 2010, DC Shoes moved from Vista, California, to Quiksilver's headquarters in Huntington Beach. A video entitled Skateboarding Is Forever was released online in 2010 and featured parts from the amateur DC skateboard team at the time: Marquise Henry, Matt Miller, Wes Kremer, Evan Smith, and Greg Myers. Apart from Myers and Henry, all of the skateboarders from the video remained sponsored by the company in 2013, and have since attained professional status.
In 2011, the brand underwent a rejuvenation process that included the design of a new flag logo.As part of this process, new skateboard team announcements were progressively made and a series of advertisements, under the direction of new team member Steve Berra, were released online. The other new team announcements were Mikey Taylor, Mike Mo Capaldi, Nyjah Huston, Chris Cole, and Davis Torgerson. Felipe Gustavo was introduced at a later stage.
A progression of the brand relaunch was the "Rediscovery" campaign that commenced in December 2011, following the addition of Capaldi and Huston to the skateboard team.
Co-founder Block died in a snowmobile crash in January 2023.