Naioca - Rose Canvas

Our mission is to help restore the biodiversity and carbon-capturing potential of rainforests.

Since June 2020, we’ve committed to planting two trees for every pair of sneakers we sell. Our work starts in the Brazilian rainforest, where only 12.4% of the forest floor remains following widespread urbanization and agricultural logging. With the goal of restoring biological diversity in this essential biome, we plant over 120 tree species, based on what’s native to each site.