Vuori makes premium performance apparel inspired by the active Coastal California lifestyle; an integration of fitness, surf, sport, and art. Breaking down the boundaries of traditional activewear, we are a new perspective on performance apparel.
Our Investment in Happiness is more than our product guarantee and our commitment to a great experience for our customers. It’s our philosophy on doing business and it’s symbolic of how we care for our team, our community, the natural environment and most importantly, each other. At Vuori our guiding principles are simple...we aim to make great products, be in great relationships and live extraordinary lives.